“Shame corrodes the very part of us that believes we are capable of change.” — Brené Brown
Everyone, at some point, hears that quiet, painful voice: “I am a failure.” It often comes when we’re already low, after rejection, loss, or when the expectations of others weigh too heavily on our shoulders. For many of us, especially in Black communities, these moments aren’t isolated. They’re often tied to cultural expectations, systemic barriers, and generational pain.
But here’s the truth: that thought is not who you are. It’s a signal—one that can point you toward healing and strength, especially when held in the right hands. This article explores how to move through shame by leaning into truth, identity, and culturally rooted support.
Table of Contents
Where Does “I Am a Failure” Come From?
We don’t arrive at this belief overnight. It’s often a collection of small moments, words spoken by others, and silent expectations we couldn’t meet. These experiences can echo louder than our achievements.
Some common reasons people internalise the “I am a failure” belief include:
- Rejected job applications or business failures
A significant number of Gen Z individuals report dwindling confidence after job rejections, with 36% seeking therapy as a result. (Source: careerdesignlab.sps.columbia.edu)
- Relationship breakdowns
Relationship conflicts and breakdowns are linked to increased anxiety, depression, and stress. The Gottman Institute’s research indicates that relational stress can damage self-esteem and make it difficult to trust others. (Source: Psychology Today)
Long-Term Effects: A 30-year longitudinal study found that separation of a cohabiting relationship is associated with increased rates of depression, suicidal behaviour, and total mental health problems.
- Financial instability
Financial stress has resulted in a 34% increase in absenteeism and tardiness among U.S. adults, highlighting its impact on both mental health and productivity. (Source: tiaa.org)
- Isolation or being misunderstood
Social isolation and loneliness are linked to increased risks of depression, anxiety, and even premature death. The CDC reports that loneliness and lack of social and emotional support are associated with a higher prevalence of mental health issues.
Why Failure Feels Heavier in Marginalised Communities
Failure is often viewed through a cultural lens, and for many in Black communities, the pressure to “succeed” is wrapped in survival, representation, and silence.
- The myth of Black excellence can be empowering, but also exhausting. It can feel like there’s no space for rest, mistakes, or softness.
- Cultural expectations might tell us to be strong at all costs. Vulnerability is often discouraged.
- Society doesn’t always see our effort, and that invisibility hurts.
Sometimes we’re praised for being “resilient,” even when we’re breaking. This is how shame can grow silently and take root. And without culturally safe spaces to express these feelings, the shame compounds.
Our founders, Cheryl and Chantell, created Wellbeing Tribez after years of witnessing this in real time—in schools, homes, and mental health spaces that didn’t reflect the voices of the communities they served.
How Mental Health Conditions Amplify Shame
When you live with anxiety, depression, or burnout, shame can feel like a constant background noise. You may:
- Overthink everything and assume the worst
- Feel guilty for resting or not being productive
- Think you’ve let everyone down—even when no one has said so
- Avoid people or opportunities out of fear you’ll “mess up” again
These feelings aren’t flaws. They’re symptoms. And they can be managed—but only if we recognise them.
Signs Your Mental Health Might Be Fueling Shame:
- Difficulty getting out of bed despite sleeping
- Guilt about asking for help
- Harsh inner dialogue (e.g., “I always ruin things”)
- Emotional numbness or deep sadness
- Trouble focusing or trusting others
While Wellbeing Tribez is not a clinic, our health directory offers access to culturally aligned professionals who understand these patterns.
From Self-Blame to Self-Awareness: Tools That Work
Turning shame into strength doesn’t mean ignoring pain. It means getting curious about where it came from—and then taking gentle steps forward.
Here’s how you can begin:
Reframing Shame with Truth
Negative Belief | Reframed Thought | Truth-Based Action |
I always mess things up | I made a mistake, but I can grow from it | Identify one change I can make next time |
I’m not good enough | I’m still growing, and I deserve compassion | Write one thing I did right this week |
I can’t fix this | I don’t have to fix everything alone | Reach out to someone I trust |
Other Supportive Practices:
- Journal your thoughts so you can reflect, not ruminate
- Speak kindly to yourself—use your name when offering self-encouragement
- Reconnect with a safe community—online, in person, or with a support group
- Use grounding techniques (e.g., deep breathing, movement, creating memory books to reflect your milestones)
At Wellbeing Tribez, we’ve learned that shame shrinks in spaces of storytelling, cultural validation, and shared experience.
Case Study Highlight: Reframing Shame Through Self-Compassion
Mary, a woman in her early 40s, entered therapy without a clear complaint. What surfaced, however, was a deep-rooted sense of shame she had carried since childhood, linked to always feeling “not enough.” Over time, using Compassion-Focused Therapy (CFT), Mary began to identify the harsh self-criticism driving her belief that she was a failure.
With gentle guidance, she learned to respond to her inner critic with the same kindness she’d offer a friend. This shift allowed her to reframe her painful past not as proof of inadequacy, but as evidence of survival and strength.
Key Insight: CFT teaches individuals to replace shame with self-compassion, which is essential when healing from the belief “I am a failure.”
Source: Case Study – Overcoming the Deep Grip of Shame (Eric J. Christopher, MA, LMFT)
You Weren’t Meant to Do This Alone
Healing isn’t an individual sport—it’s a community journey. We thrive best when we’re surrounded by people who “get it,” especially when they understand both your emotional life and your cultural experience.
That’s why community matters.
- Sharing your story can reduce isolation
- Witnessing others overcome similar struggles reminds you: you’re not alone
- Cultural representation in healing spaces improves trust and safety
Even creating Memory Books—with audio, photos, and narrative—can be a powerful way to reflect, connect, and reframe what you’ve overcome.
Conclusion: Turning “I Am a Failure” into a Call for Healing
The words “I am a failure” may echo loudly in moments of silence, but they are not the whole truth. Shame often grows in isolation, shaped by culture, trauma, and expectations we were never meant to carry alone. Yet healing begins the moment we decide to speak that shame out loud and surround ourselves with people who see our worth clearly, even when we don’t.
At Wellbeing Tribez, we’re not just offering support—we’re building a tribe. A community that understands the emotional, cultural, and spiritual weight of your journey. That’s why our platform includes a growing network of experienced, culturally aware wellness professionals such as:
- Inside My Art Project (London) – A therapeutic art-based initiative supporting emotional expression and healing
- River Jordan Counselling Service & Co (Bristol) – Providing culturally competent therapy focused on deep emotional growth
- Mazaiwana Therapy (London) – Offering empowering mental wellness support rooted in compassion and cultural awareness
- Ataraxia Coaching – Funmi Oni (London) – Life coaching that supports Black professionals in achieving success and balance
Whether you’re seeking therapy, creative healing, or simply a safe space to begin again, our tribe is here to walk with you.
Let this be the start of your next chapter—grounded in truth, supported by community, and rooted in wellness that reflects who you truly are.
You don’t have to carry this alone. Let’s turn shame into strength—together.
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